Escalator advertising campaign for fidelity investment by Adrail... ( read more )
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Fidelity Investments, one of the largest financial services providers in the world, is known for its innovative and unique advertising campaigns. In the past, Fidelity's campaigns have leveraged humor, celebrity endorsements, and engaging storytelling to convey its message to customers. However, in its latest ad campaign, Fidelity is taking a different approach – using the power of adrails to promote its products and services. Adrails are a form of advertising that involves placing ads on public transport, such as trains or buses. The idea behind adrails is to reach a captive audience who has nothing better to do than stare at the ads in front of them. By using adrails, Fidelity is hoping to educate people about its products and
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